Violife
Offering a range of dairy-free products, from cheeses to spreads, Violife is committed to crafting flavors that not only satisfy the vegan palate but also entice mainstream consumers. Violife approached Positivity Branding as a local, Greek brand and since then has grown into an international success.
My role:
I have been responsible for creating the brand hierarchy during the Violife brand refresh. I have designed and prepared master artworks which have then been distributed to international in-house design teams and implemented worldwide.
Designed while working at Positivity Branding.
Client
Violife
Scope
Brand design
Packaging
Brand architecture
Editorial design
Web design




A dynamic player in the vegan world, Violife consistently innovates by introducing new products and refining their existing recipes. We've had the unique opportunity to evolve alongside them, capturing their growth and bringing new ideas to life.




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